I'm Federica Pizzuti, a product designer based in Rome.

Open to remote and relocation

At a national public broadcaster, I design content experiences for complex products across web, app and TV, following each product end to end: from kickoff to launch and ongoing maintenance.

Selected work · 2 projects

1. 01

   Redesigning a public broadcaster's streaming platform

   Public broadcaster · 2026

   The evolution of a national public service streaming platform: from a content catalog to a personal, content-first experience across web, app and TV.

   Read case study →Password protected
2. 

   02

   Traccia: a visual system for nostalgia in music

   Personal project · 2022 · Coming soon

   A visual system that translates the nostalgia felt while listening to music into graphic signs.

   Case study coming soon

Now · Updated 10/2026

Working on

Fine-tuning a large-scale project I designed, ahead of its launch.

Learning

Taking a new course on the latest accessibility standards across devices.

Constantly exploring new ways to bring AI into my design workflow.

Outside work

I serve as a city councillor, responsible for digital innovation and communication. It has a lot in common with my job: listening to people's needs and finding a solution that works for them.

I love music and study classical guitar at the conservatory.